Food addiction does exist: Sugar-laden junk activates the same region of the brain affected by heroin and cocaine

S.O.T.T: Some experts believe that it is not appropriate to term food as 'addictive' as it is essential to life and not something that people can be weaned off.  But a new study has found that high sugar snacks activate areas of brain that are also stimulated by hard drugs such as cocaine and heroin. The research, carried out by the Harvard Medical School, sought to understand why so many people who strongly desire to reach a normal, healthy weight are unable to do so. Dr Belinda Lennerz, who led the study and reported on it in The Conversation, said a that in theory, weight reduction should be simple - just cutting down on the number of calories consumed should be easy, yet most dieters continue to overeat...read more>>>...