The Government yesterday announced commercial tie-ups that will see firms like Deliveroo and Uber offer discounted takeaways and taxi rides to people who sign up for vaccination.
A Government source said that further deals were expected in the coming days with cinema chains, coffee franchises and high street restaurants potentially involved.
However ministers have ruled out offering cash bribes as seen in the United States where newly-vaccinated citizens are to be offered $100 in cash, equal to £72.
‘There is a lot of work going on into broadening this out into other areas,’ the source said.
‘We will not be offering cash payments but we hope there will be a range of attractive high street incentives that will encourage more people to come forward and have the jab.’
Boris Johnson is said to be frustrated that 30 per cent of people aged under 30 have still not come forward for their first jab, more than six weeks after vaccinations were opened up to all adults.
A Government source said vaccinations in the age group were currently running at 40-50,000 a day, but added: ‘We’d like to be doing a lot more.’