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Thursday 14 June 2007

Calls for new 2012 logo rejected

The government has confirmed it will not be asking organisers of the 2012 Olympic Games to reconsider a logo despite demands for them to do so. Culture spokesman Lord Davies of Oldham said the logo "will establish the character and identity of the Games". Liberal Democrat Lord Redesdale asked if an open competition involving the public could not be considered. But Lord Davies said the logo is the responsibility of the London Organising Committee of the Olympic Games. Lord Davies added: "You must at least concede one fact. The purpose of a logo is to identify and bring to everyone's attention the brand in question.This brand has certainly drawn the nation's attention." (BBC News)

Let's remember what the all the fuss was about ....

'The official video (London Olympics 2012) was shown all around the world for two or three days last week. It was then removed amid claims that it caused epileptic seizures' (Delooze)