New study confirms artificial sweeteners trick your brain, fuel cravings, and may cause weight gain

 For decades, artificial sweeteners like sucralose — better known as Splenda — have been marketed as guilt-free alternatives to sugar, promising weight loss without sacrifice. But groundbreaking new research from the University of Southern California (USC) confirms what natural health experts have long warned: These synthetic sweeteners may actually increase hunger, disrupt metabolism, and contribute to weight gain by confusing the brain’s natural hunger signals.

Published in Nature Metabolism, the study reveals that sucralose creates a dangerous "mismatch" in the body, triggering sweet taste receptors without delivering expected calories — a deception that may lead to overeating and long-term metabolic dysfunction.

The findings validate the World Health Organization’s (WHO) 2023 recommendation against using artificial sweeteners for weight control and expose how vulnerable populations — particularly women and people with obesity — may have been misled by food industry claims...<<<Read More>>>....