Nowhere to hide: Facebook goes beyond ‘facial recognition’ to track you

Terrifying new research shows Facebook’s ambitions to track users has gone far beyond the company’s ‘old’ technology that recognises users faces, which in itself poses a dizzying array of privacy concerns.

The new development, dubbed Pose Invariant PErson Recognition (PIPER), gathers information about your clothing, hairstyles and body shapes and currently holds a 83% accuracy rate, already incredibly high and is expected to increase even further.

Despite the denials by Facebook that their new technology will not be used, when is the last time a tech company – one that can only survive financially by collecting information about its users and then selling that information, invested in highly invasive software that it did not use it for profit? ...read more>>>...